17.05.2023
7 Reasons Why Your Customers Will Choose Garden Box
UpYard Expert
Your best advisor
Buyer surveys show that there are at least four major reasons why this season the buyers will go for products like Garden Box: eco, working with hands, convenience, price. We added three more, which are probably not immediately obvious, but undoubtedly very important for urban living: trends, relaxation and space for imagination.
1. Eco
In recent years, there has been a rapidly growing interest of the consumers to everything eco and green. It is also the case in the DIY and gardening sector with the demand for environmentally friendly products going up. Modern gardeners want more than just beautiful flowerbeds on their plots and terraces, they want flower/vegetable beds created with respect to nature, i.e. using eco materials and paints, which will not harm humans or the environment.
In this sense, Garden Box is one of the best solutions for gardening or creating a flower/vegetable bed on a balcony. The frame is made of wood with minimum metal elements and painted with an eco paint.
2. Working with hands
Last year, the coronavirus changed consumer habits and pushed people to finding new hobbies. Public opinion surveys showed that because of the pandemic people stayed at home more and interest to home decoration, DIY and gardening grew by 65%. According to forecasts, the demand for this group of products will continue into 2021-2023.
3. Price
The crisis caused by the new coronavirus pandemic has lead to a significant increase in unemployment, decrease of the standard of living and, according to the Europe and Central Asia Economic Update of the World Bank, ‘has hit human capital directly in Europe and Central Asia’. For the second year in a row, people are forced to review their consumer habits and cut their spending. Interestingly, in the midst of the pandemic, on the one hand people are finding new hobbies, in which they are prepared to invest time and money, and, on the other hand, they are less willing to make purchases, think their purchases through and the price has become an important factor in their decision making.
4. Convenience
Convenience, ergonomics and simplicity were not among the factors coming to minds of people setting out to make a flowerbed some 60 years ago. However, now simplicity, enjoyment and result have become central for decorative gardening enthusiasts.
Today, creating and looking after a flower/vegetable bed should be nice and easy. Look how easy it is to assemble our Garden Box! ⤵
5. Trends
Fashion for simple wooden garden rows Garden Box came to Europe from Scandinavia several years ago and continues to gain strength. Here, the main role is played by eco performance and simplicity of the solution. It is not for nothing they say that beauty is in simplicity.
6. Relaxation
Nowadays ideological and behavioral gardening stereotypes are changing around the globe. Growing numbers of people, including city dwellers and youngsters, discover joys of gardening. Growing flowers, greens and vegetables is being transformed from necessity into a hobby and is seen as a quality and healthy relaxation.
7. Imagination
In addition, unlike standard solutions, Garden Box provides a vast space for imagination. Garden Box sides allow building flower/vegetable beds of any shape and height imaginable.
